Fundraising is a numbers game. Are you playing it?

Most founders with great businesses fail to raise money because they fail to get in front of the right investors.

So stop “networking”, and start running a process with...

The 9 Phase
Fundraising Playbook

Inside, you’ll discover:

How to build a list of the RIGHT investors and find their contact details so you’re not wasting time reaching out to people who would never invest in you.
How to segment and execute warm outbound, high priority cold outbound, and mass automated cold outbound so you maximize your chances of getting in front of the most important investors on your list
How to use a lightweight Google Sheet to stay on top of your outreach so nothing falls through the cracks
Exact copy to use in your outreach so you can give investors a reason to respond (and stop getting ghosted) — template included
Outreach principles that will ensure you land in investors’ inboxes and not SPAM
Outreach taboos to avoid that will make investors immediately ignore your emails
How to ask for feedback from investors so you can correct course in real time (exact language)
How to take feedback from investors (and understand what’s valid feedback and what’s just another annoying opinion)
How to know when to pause or move on from fundraising (sometimes cutting your losses is the highest return thing you can do)

This training is for you if:

You’re a pre-seed or seed stage founder
You have meaningful and growing traction
You know the value of implementing systematized processes and want to prevent fundraising from becoming a runaway time suck with no results

⚠️ Warning:

Raising without growing traction is a complete waste of your time.

If you’re stuck here:

“I need traction to raise capital, but I need capital to generate traction”

This one probably ain’t it.

The process I wish I had before my first raise

I’m Ed, and I’ve raised over $30 million from angels up through big institutional investors.

I organized everything there is to know about investor outreach into this tight playbook, so you’re not left thinking “what’s next?” after you’ve built a killer deck.

This is the crash course I wish I had on how to reach the right investors quickly.

No recycled garbage advice, no generic guru nonsense.

Just the pure execution I use today.

Send me the 9 Phase Fundraising Playbook

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Complete your payment, and you’ll get a link to the training.

Why only $19?

I know that 5% of everyone who invests in this today will become a long term relationship and make up for it in a big way.

The rest of you, I’m happy to help for next to nothing.

But the fact that you took out your credit card and pulled the trigger shows me that you have a tiny bit of skin in the game (and that you’re serious).